West Bloomfield Doctor Offers Alternative Treatment for ADD/ADHD and Anxiety

There's more help for children with ADD than just pills, West Bloomfield Doctor Eric Mintz says.

Mintz offers BrainCore Therapy, a non-invasive drug-less approach, to children and adults with ADD/ADHD, insomnia, anxiety, PTSD, depression, traumatic brain injury, fibromyalgia and other neurological issues.

The therapy starts with surface electrodes that are placed on the scalp and brain activity is transmitted to the computer screen. Visual feedback of the patient’s brainwaves in the form of an animated game such as Pac Man, or a movie is provided instantly. The animated game or a movie only plays when the patient is producing the correct brainwave. If the patient’s brain stops producing the desired brain wave the game or the movie, stop playing. As the nervous system reorganizes itself based on this instantaneous information, the patterns begin to normalize. Over the course of 20 - 30 training sessions, the brain modifies itself to begin producing the appropriate brain waves at the appropriate times resulting in an alleviation of the symptoms.

Mintz recently submitted information about his business through the Patch Small Business Spotlight. Read on to find out more about this alternative treatment.

How did your business come to be? 

I was doing research on natural drug-free approaches to helping children and adults with ADD/ADHD, insomnia, anxiety, PTSD, etc and decided to get trained and certified in BrainCore Therapy neurofeedback.

What's your most popular product or service? 

Our most popular service by far is the BrainCore Therapy neurofeedback program. We've had people from as far away as Flint and Jackson come in for this cutting edge program. People are starting to find out about this program and we're getting calls on a regular basis for it.

What's a fact about your business that most customers probably don't know?

Most people, parents especially, don't know that there is an alternative approach for ADD/ADHD and anxiety. They think that the only option is medications like Ritalin and Adderall. I've helped dozens of children and teens get off or reduce the need for these medications. The best thing about neurofeedback is that it's safe, non-invasive and the changes are permanent.

What does your business offer? 

BrainCore Therapy is a non-invasive drug-less approach to helping children and adults with ADD/ADHD, insomnia, anxiety, PTSD, depression, traumatic brain injury, fibromyalgia and other neurological issues. Utilizing neurofeedback, audio-visual entrainment, HeartMath, neurological based chiropractic and other brain based therapies, we are able to help alleviate the symptoms of these conditions without the use of medications that often have dangerous side effects..

When was the business founded?

2010

Why did you choose the area you did?

I love helping people naturally - there's an epidemic of children taking psychotropic medication for anxiety, depression, ADD/ADHD and insomnia that has dangerous side effects. It made me pursue this cutting edge appoach so that parents can have an alternative to medication.

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